A Better Financial Plan
eCommerce & Design
A Better Financial Plan provides alternate investment solutions to a national audience of clients. In preparation for the launch of a new book, they asked Franklin Digital to design a lightweight eCommerce solution and provide them a platform for future online marketing efforts. Using WordPress and the Stripe API we developed a secure way to process payments and have their website fully tracked & automated with ActiveCampaign for future marketing efforts.
Our Work
Responsive Web Design
Our design of A Better Financial Plan’s new website was focused on conversions before we even opened Photoshop. This led to a funnel oriented design that drives users toward their main conversion goals above all else. We built the site using a custom WordPress theme and fully HTTPS secure. In addition our site is responsive across all devices.
Lightweight eCommerce
For a lightweight solution to a single product eCommerce sight our team elected to utilize the Stripe API in order to process payments entirely over their secure platform. This keeps the amount of plugins and security concerns for our website to a minimum, yet still provides a seamless experience for our users.
Scalable Marketing Automation
We develop our campaigns & websites as a product your team can grow with. Even if you’re just handling 1-2 orders per day, we want to make sure our platforms are ready for the next step with an influx of manual work. With A Better Financial Plan we worked to make sure that leads & contacts flowed through their existing CRM without disrupting a well-honed sales cycle.